Featured Article

Google's crawl budget update reveals something bigger

Google's crawl budget update looks minor. Read it closely and it is really about attention - and what information is worth returning to.

By Josh Tulip6 min read
Hand-drawn sketch: a small crawler robot inspecting the top document on a stack of papers, with a pastel yellow brush-swipe highlight behind it.

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Hand-drawn sketch: four labelled boxes - Sales, Marketing, Ops and Dev - separated by a torn pastel-yellow gutter, with a small ink arrow labelled 'growth' trying to leap across.
Growth

Why departmental tribalism kills growth

Most businesses do not have a strategy problem. They have a friction problem - and it lives in the space between Sales, Marketing, Ops and Dev.

18 min read

About Josh

Operator, advisor and writer. I've spent 15+ years building and scaling growth systems.

Josh Tulip

Notes on growth, AI and ecommerce

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